NYS Parenting Education Partnership

Social Marketing Group

The Social Marketing Group increases participation in parenting education by promoting its value and availability.

Among the tools:

• California’s First Five New Parent Kit
• New Parent Kit Presentation:  What It Is, And How We’ll Get There...
• NYSPEP Marketing 101 Guide for Parenting Education Programs: A Basic Overview of Marketing for Non-profit Organizations.
• Reframing Child Abuse and Neglect:  A Practical Tool Kit, presented by FRIENDS National Resource Center
• Resources: NYSPEP Social Marketing Plan: A campaign to make parents aware of support.
• Steuben County Family Enrichment Collaborative presentation:  Bursting the “Family Bubble” Perception.

Co-chairs:

Dona Anderson, Senior Program Associate
Homes for the Homeless
50 Cooper Square, 4th Floor
New York, NY 10003
212.529.5252
danderson@hfhnyc.org

Ben Baskin, Public Health Educator
Bureau of Child and Adolescent Health
New York State Department of Health
Corning Tower, Empire State Plaza
Albany, NY 12237
518.474.2084
bjw10@health.state.ny.us